Published on March 9th, 2015 | by I Am Awake
The Light Bulb Conspiracy (2010)
Once upon a time, products were made to last. Then, at the beginning of the 1920s, a group of businessmen were struck by the following insight: ‘A product that refuses to wear out is a tragedy of business’ (1928). Thus Planned Obsolescence was born.
Shortly after, the first worldwide cartel was set up expressly to reduce the life span of the incandescent light bulb, a symbol for innovation and bright new ideas, and the first official victim of Planned Obsolescence.